Blake J. Harris' book Console Wars, out tomorrow, takes readers behind enemy lines to meet the men and women who created the exciting and exceptionally bitter rivalry between Sega and Nintendo. Below is an excerpt from the book, which details a pivotal meeting that took place in the fall of 1990 between Sega's board of directors (headed by Hayao Nakayama) and Sega of America's EVP Shinobu Toyoda and its new CEO Tom Kalinske. At the time, Nintendo controlled over 90% of the video game market.